In 1891, Karl Fazer established a French-Russian confectionery on Kluuvikatu, which quickly became a favored meeting place for city residents due to its high-quality delicacies and charming ambiance. Today, the café seamlessly blends contemporary trends with Fazer’s 120-year-old traditions.
Our task was to modernize and elevate the original Fazer Café into the flagship store for the Fazer brand. We helped re-think the store operations to increase efficiency in daily processes also.
This journey, which began in 2016, unfolded in phases, all to enhance the customer experience. First, we refreshed the store’s appearance, followed by a renovation of the café counter area. In the most recent phase, the focus was on highlighting different functions. The open chocolate studio relocated to a central location with glass walls and high seating. The buffet found its place in the well-known dome room. And the entrance area transformed into a dedicated store section that communicates the essence of the Fazer brand and proudly showcases Karl Fazer’s renowned products.