Gateau is a French-inspired artisan bakery founded in Stockholm in 1937, offering premium-quality bread, cakes and pastries. Gateau’s signature products combine celebrated French baking traditions with Nordic palates and modern food trends. There are Gateau artisan bakeries in Stockholm, Malmö and Helsinki, and Gateau stores across Sweden and Finland.
We helped Gateau renew its brand and identity, including visual assets, communication, packaging and stores. Gateau is now moodier, more approachable and more authentic. The French baking tradition – especially its unique taste and regional character – is at the heart of the updated brand.