Gateau is a French-inspired artisan bakery founded in Stockholm in 1937, offering bread, cakes and pastries of the highest quality. Gateau’s signature products combine old French baking traditions with a Nordic taste palette and modern food trends. Bakeries are located in Stockholm, Malmö and Helsinki, while stores have a wider reach.
We helped Gateau renew its brand and identity, including visual assets, communication, packaging and stores. As a result, Gateau is now moodier, more approachable and more authentic. The French baking traditions, locality and unique taste palette created by Gateau artisans are the core of the updated brand.