Iittala invited us to design their exhibition booth for Finland’s largest furniture, design and decoration event, Habitare. The display we created paid homage to the iconic homeware items designed by Kaj Franck. The concept inspired visitors to time travel with Iittala through the decades: starting from a 1950s dining room setting and gradually progressing to the kitchen counter of tomorrow.
Case
Kaj Franck – From the past to the future
Case Information
Client
IittalaScope
- Concept design
- Graphic design
- Interior design
Photography
Iiro Muttilainen
The stand fixtures were created using primary forms such as cuboids, rectangles, cylinders and triangles. They were the foundation of Kaj Franck's design, too.
“We wanted to create a very clear concept with bold implementation. The Iittala stand was an eye-catcher at the fair, so I think we did a good job.”Aleksi Kuokka